The company
Mentor AOD
Automate. Optimise. Dominate.
Mentor AOD is the execution team I built around one idea: a business shouldn't need separate suppliers, tools and opinions for every part of its digital growth. Strategy, visibility, websites, AI and automation belong in one system, run by one team.
The name is the method
Three words, in order.
Automate what wastes time. Optimise what earns attention. Then you're in a position to dominate a category — and not before.
AI workflows, agents, CRM and the internal processes that quietly consume your team's week. If a person is copying data between two tools, that's a job for software.
Search, websites, conversion and the whole experience a prospect moves through — from the query they typed to the moment they decide you're worth contacting.
Visibility and authority in your category — in search results, in AI answers, and in the shortlist a buyer builds before they ever contact anyone.
Capability
What the team covers.
Specialists rather than generalists. The person writing your schema is not the person building your automation, and that's deliberate.
Search & visibility
- SEO
- Technical SEO
- Local SEO
- AEO
- GEO
- AI search optimisation
- Entity optimisation
- Topical authority
Websites
- WordPress
- Elementor
- Website design
- Development
- Landing pages
- Restructuring
- UX improvements
- Conversion optimisation
AI & automation
- AI automation
- AI agents
- n8n
- Make
- Lead automation
- CRM automation
- Follow-up automation
- Process automation
Growth systems
- Lead generation
- Lead qualification
- CRM workflows
- Follow-up systems
- Conversion systems
- Reporting
- Digital infrastructure
- Ongoing iteration
The people
Who does the work.
Add your real team members below. Until then these are empty slots — no invented names, no stock headshots.
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Workflow
How a project runs.
Same six stages on every engagement, whether it's a single landing page or a full growth system.
Understand the business
Understand the business and identify what's actually broken — before anyone proposes a solution.
Decide what matters
Determine what will have the greatest commercial impact, and in what order.
Execute through the team
Specialists build their part. I review each stage against the strategy before it moves on.
Deploy, test and refine
Go live, watch real behaviour, correct what the data disagrees with.
Track the outcome
Visibility, conversion, leads and business outcomes — reported plainly and on schedule.
Keep improving
Re-prioritise each cycle based on actual data rather than the original assumptions.
Next step
One team. One plan. One person accountable.
If you're currently coordinating three suppliers who don't talk to each other, that's the problem I'd start with.